Tuesday, April 2, 2013

Post 17: Google agrees to not abuse mobile patents, search ads, or search results

Here's the article if you'd like to read more in depth: http://www.infoworld.com/d/the-industry-standard/google-agrees-not-abuse-mobile-patents-search-ads-or-search-results-210056

It seems that Google is under investigation by the FTC. They're taking the high road and agreed to do some changes to halt the current FTC findings. Interesting...something to hide perhaps?

Here's the basics:
changes in business practices concerning smartphones, tablets, and gaming consoles.

changing business practices for online search advertising.

allowing competitor access on FRAND(fair, reasonable, and nondiscriminatory) terms on smartphones, laptops, tablets, and gaming consols.

agreed not to seek injunctions against products is believed may infringe on it's patents.

give online advertisers more flexibility on platforms.

but whoa. Did you see that?

agreed not to seek injunctions against products is believed may infringe on it's patents.

that's a pretty bold statement, and there's more: 

"Google has agreed to a consent order that prohibits it from seeking injunctions against a willing licensee, either in federal court or at the U.S. International Trade Commission, to block the use of any standard-essential patents that the company has previously committed to license on FRAND terms."

Google has a pretty tall order to fulfill with some of these changes. Do you think they're completely serious about these? Possible loopholes? Let me know in the comments below!

2 comments:

  1. Interesting article. It is good to see large corporations allowing access to these patents on the basis of FRAND. Without FRAND, it seems that there would be a lot less innovation since companies wouldn't have the technology to come up with something new.

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    1. lol I like how you wrote this before I even wrote about the article haha

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