Friday, March 1, 2013

Post 7: Apple smart watch efforts confirmed by US patent

Helloooo

So I read this article on apple's new smart watch: http://www.bbc.co.uk/news/technology-21547947.

The article goes into the design and patent issues. This is supposed to be a flexible touch-screen (cool right?) and there's apparently a huge "need" for this item. If you can't imagine what it's supposed to look like, read this:
"The mooted device is likened to a "slap wrap" - a thin strip of metal covered in fabric which snapped around the user's wrist to form a bracelet."

They've just filed for a patent on this, but there might be issues coming up because a lot of tech watch companies are also working in this field. It's a weird mesh because the watch companies obviously have been working with these products for a long time and are developing similar things. Apple on the other hand is a giant tech firm who could supply the software and hardware side of it. 

Nothing's happened yet, but if you like watches, maybe you should consider following this story to see where it leads. 

2 comments:

  1. This is giant news! But there was a good point made in the past about how patents can be used as a marketing technique to get everyone talking about a product even before it's in production. The xbox 720 made the same news a few years ago. Companies can now use this as leverage to get better deals with retailers just because there is such better demand for these innovative products.

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  2. I agree with Vineet. Large companies like Apple and Microsoft have a tendency to patent products that are in the idea phase purely because they have the capital and want the publicity. It will be interesting to see if Apple follows through and builds these products. Nevertheless, Apple is rumored to be developing a watch in conjunction with Corning.

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